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Founding Media Producer
Job Summary
As a Founding Media Producer, you will own the end-to-end creative strategy and production for short-form content to drive student acquisition. You will play a critical role in transforming social channels into a high-performing growth engine for a mission-driven organization focused on workforce development and social mobility.
Essential Functions
- Develop creative strategies for TikTok, Instagram Reels, and other platforms to drive organic and paid sign-ups
- Produce, edit, and distribute short-form videos from existing databases and original footage
- Create high-quality, medium-length videos highlighting student success stories at government events
- Collaborate with leadership to optimize top and mid-funnel creative and reduce cost per acquisition
- Build and manage the end-to-end creator program and UGC pipeline, including sourcing, scripts, and payments
- Manage the creator community, including incentives, feedback loops, and performance scaling
- Track and report on creative performance metrics such as CPM, CTR, and conversion rates
- Integrate AI-native workflows to accelerate production cycles
Required Qualifications
- 2+ years of professional experience in short-form video production or as a full-time creator
- Proven track record of growing a social account from zero to 10k+ followers with high engagement
- Expertise in the full creative cycle: strategy, ideation, shooting, and editing
- U.S. Citizenship or Green Card holder
- Ability to work in a high-intensity, fast-paced environment
Preferred Qualifications
- Experience as a founder or early-stage hire
- High-end video production experience
- Experience working with underrepresented communities
Technical Skills
- Short-form video production (TikTok, Instagram Reels)
- Video editing (CapCut, Premiere Pro, Final Cut Pro)
- Creative strategy and hook identification
- Audience growth and engagement optimization
- Creator/UGC program management
- Paid social performance tracking (CPM, CTR, CAC)
- AI-native production workflows
- Graphic design (Canva)
Compensation & Benefits
Salary range: $120,000 - $155,000 per year plus equity options.
Benefits
- 0.1% to 0.3% equity